During the Summer 2025 season, several Gucci boutiques in iconic locations—Ibiza, Formentera, Mykonos, Capri, Nice, Forte dei Marmi, and Bodrum—introduced a new visual backdrop dedicated to the Bamboo world.
A luminous, minimalist, and immersive surface, conceived by the Maison’s creative team to complement and elevate the resort collections.

For this project, MaVoix acted as the technical partner for the production of the wallcovering.
A role we approached with our customary attention to materials, color accuracy, and application quality, ensuring that the brand’s creative vision could find its fullest expression within the spaces.

All images are © copyright Gucci S.p.A.